Brand Family

Key parts of Colorado College require a distinct (but unified) brand presence to meet external audience expectations and allow for greater connection for Colorado College with all constituents. These brands are known as subbrands and have their own limited-use identity marks. No entity may create their own subbrand 

Limited Use Identity Marks 

The college seal, Tiger logo, and FAC logo
The college seal, Tiger logo, and FAC logo

The college seal is reserved for use by academic departments, the Office of the President, and for academic events and documents like Commencement and diplomas. Contact the Office of Communications & Marketing  to request use of the college seal. 

The Tiger logo is reserved for use by the Department of Athletics, sports teams, and all athletics-related communications. Other areas of campus have limited use of the Tiger logo for spirit products and apparel. Contact the Department of Athletics to request use of the Tiger logo. 

The FAC logo is managed by the Office of Communications & Marketing and reserved for use by the Colorado Springs Fine Arts Center at Colorado College, including the FAC Museum, performing arts theatre company, and Bemis School of Art. Contact the Office of Communications & Marketing to request use of the FAC logo marks. 

Report an issue - Last updated: 12/07/2025